Services
Custom visual identity and illustration
I design a logo, colours, typefaces and rules you can actually use. When needed, I also draw illustrations and icons. The result is a manual you can work from.
- Reply within 24 hours
- Logo in every format
- I draw the illustrations myself
When I can help
When I can help
- 01
You are starting and need a brand
A logo, colours and typefaces that work on the web, social media and in print.
- 02
Your brand is falling apart
Every material looks different. I unify the rules into one manual.
- 03
You need illustrations
Custom icons, characters or labels, drawn by hand and converted to vector.
Examples
Manuals people actually work from
Meal boxes, Prague
ROOTED
Strategy, logo, illustration, packaging and website. An 88-page manual.
Mobile app
Kvízman
Kvído the mascot, logo, category colours, app UI and merch.
Educational game
Mathman
Logo, characters, game colours, typography and app UI.
Product studio
Aestio
Logo, service colours, the Aestio Core design system and templates.
Men’s grooming, Třinec and Prague
BRADKA
Logo, palette, photography, website and UI system.
Pilates studio, Jablunkov
AXIS Pilates
Logo, palette, photography, website and print.
What you get
What you get
Everything from the first call to launch. No hidden items.
- Logo in all variants, light and dark
- Vector and bitmap, outlined for print
- Colours for web and print: HEX, RGB, CMYK, Pantone
- Typefaces and typography rules
- A manual with usage rules
- Business card and social templates on request
- Custom illustrations and icons on request
- All source files
Package
A tailored identity
From a logo to a complete manual. We adjust the scope to what you need.
- Logo and its variants
- Colours and typefaces
- Brand manual
- Source files
I work with
- Logo
- Manual
- Illustration
Identity
On request
Price depends on scope. I will send an estimate within 24 hours.
Request an identity
Case study
Projasni.cz, identity and website
A complete identity for a tanning and red light therapy studio, from the logo to the website.
Process
How we work together
- 01
Discovery
Who you are, for whom and what sets you apart. References and competitors.
- 02
Directions
Several logo and colour directions to choose from.
- 03
System
I develop the chosen direction into colours, typefaces, elements and rules.
- 04
Manual
Manual, source files and templates ready to use.
Testimonial
“Jan always reliably met the agreed deadlines and in many cases worked very proactively.”
FAQ
Frequently asked questions
Answers about identity and illustration. More on the FAQ page.
What exactly do I get?
The logo in all variants, a manual with rules, colours for web and print, typefaces and, on request, templates and illustrations.
Do you draw the illustrations yourself?
Yes. I draw by hand and convert to vector. The illustrations for Mathman, MILES and the Crazybeans labels are mine.
Can you also do a website for the new brand?
Yes. I design the website and partner studio Aestio builds it, so the identity and the site stay together.
Who owns the logo and the files?
You do. Once paid, you get all source files and the rights to use them.
More services
What else I can help with
Want a brand that holds its shape?
I will get back to you within 24 hours. With an estimate of scope and price, not a sales pitch.