--- title: "Illustration for games, apps and packaging | Jan Cikrle" description: "Custom illustration: game art, icon sets for apps, labels and packaging. Drawn by hand and converted to vector. Brno and remote, reply within 24 hours." url: https://jancikrle.cz/en/illustration lang: en published: 2026-02-28 updated: 2026-11-04 --- > Custom illustration: game art, icon sets for apps, labels and packaging. Drawn by hand and converted to vector. Brno and remote, reply within 24 hours. Services # Custom illustration for games, apps and packaging I draw illustrations, icons and labels that give a product and a brand character. By hand, with a feel for interfaces, and converted to vector so they work on the web, in an app and in print. [Request illustrations](https://jancikrle.cz/en/contact?sluzba=ilustrace) [Illustration gallery](https://jancikrle.cz/en/illustration#galerie) - Reply within 24 hours - Drawn by hand, delivered as vector - Files for web and print ![Crazybeans and Darka coffee packaging with illustrations](https://jancikrle.cz/_astro/packaging-coffee.sP_BG2Kc_Z28TU38.webp) ## When I can help 1. 01 ### An app or game needs character Icons, characters and app states in one style that support the interface instead of overpowering it. 2. 02 ### Packaging gets lost on the shelf A label that catches the eye at first glance and tells the product’s story. 3. 03 ### Stock images are not enough Custom illustrations set your website and campaigns apart from competitors using the same images. Gallery ## Icons, characters and labels ![Blue icon set for the Moje Makro app](https://jancikrle.cz/_astro/icons-makro-app.C8uKqYa9_2jA2EM.webp) ![Green icon set for a food app](https://jancikrle.cz/_astro/icons-food-app-a.Cm3A8KXL_Z1Boh8U.webp) ![Red icon set for a food app](https://jancikrle.cz/_astro/icons-food-app-b.Rx_OvViL_1eJVdM.webp) - - - - - - - - ## What you get Everything from the first call to launch. No hidden items. - Analysis of the brief and use cases - Sketches and a moodboard for approval - Illustrations in one consistent style - Icon sets for web and apps - Labels and packaging ready for print - Vector (SVG, PDF) and bitmap (PNG, WebP) - Colours for web and print - Usage licence and source files Package ## Custom illustration From a single label to a full set for a game or an app. I send scope and price after a short analysis. - Sketches for approval - Final illustrations in vector - Print-ready files - Source files I draw - Icons - Characters - Labels - Packaging Illustration On request Price depends on scope. I will send an estimate within 24 hours. [Request illustrations](https://jancikrle.cz/en/contact?sluzba=ilustrace) ![Game illustrations for Mathman: icons, badges and characters](https://jancikrle.cz/_astro/banner-game-illustrations.fNYl3Rj9_9NJT7.webp) Case study ## Mathman, game illustrations Characters, badges and icons for a learning game. One style across the whole app that keeps children engaged without distracting from learning. [View the case study](https://jancikrle.cz/en/portfolio/mathman) Process ## How we work together 1. 01 ### Discovery Brief, style and use. Where and how the illustrations will appear. 2. 02 ### Sketches Several pencil directions, we pick one. 3. 03 ### Drawing Final illustrations in vector, colours matched to the brand. 4. 04 ### Handover Exports for web, app and print, plus source files. Testimonials > “We got a complete company identity, from graphics and the logo to a modern, clear website. Above all, I appreciate the creative approach, the eye for detail, the willingness to work in feedback and the excellent communication throughout the whole process. The result exceeded our expectations.” Projasni.czTanning and red light therapy studio[Review on Google](https://maps.app.goo.gl/2jsjUGUSyKMhxKqa7) > “Jan always reliably met the agreed deadlines and in many cases worked very proactively.” Tomáš KronerCEO, AppElis.com, a.s. > “Top-notch collaboration. Everything worked out exactly as we imagined and, above all, with the real needs of our business in mind. A professional approach, I can only recommend it!” Zdeněk CermanDarka Company[Review on Google](https://maps.app.goo.gl/CyPKyrGioNJW2Nu68) 1 / 3 FAQ ## Frequently asked questions Answers about illustration. More on the FAQ page. [All questions](https://jancikrle.cz/en/faq) ### How are the illustrations made? I draw by hand and convert the sketches to vector, so the illustrations scale without losing quality and can be recoloured to match the brand. ### How much do illustrations cost? It depends on number and complexity. After a short analysis I send a price and timeline estimate within 24 hours. ### Can you prepare print-ready files? Yes. Labels and packaging are delivered outlined, in CMYK and with bleed to the printer’s specification. ### Who owns the rights to the illustrations? Once paid, you get a usage licence and the source files. We agree on the scope of the licence upfront. More services ## What else I can help with [ 01 ### Websites that sell From CZK 20,000 by scope. Design, SEO and turnkey build. ](https://jancikrle.cz/en/web-design)[ 02 ### SaaS and apps UX, UI and a design system that keeps up with growth. ](https://jancikrle.cz/en/web-app-design)[ 03 ### UX audit Where your product loses people, why and what to do. ](https://jancikrle.cz/en/ux-audit)[ 04 ### Identity and illustration A logo, a system and rules you can actually use. ](https://jancikrle.cz/en/visual-identity) ## Need custom illustrations? I will get back to you within 24 hours. With an estimate of scope and price, not a sales pitch. [Request illustrations](https://jancikrle.cz/en/contact?sluzba=ilustrace)